MLM: The Warm Market Secret

Several years ago, when I was just starting my IT consulting business, I called some friends and asked them for a referral to someone who might benefit from my computer consulting services. The person I was calling first was not necessarily my target customer� I was using them to find someone who was my target customer, � in other words I was working my warm market.

Well, it turned out to be a hot market and my business grew very quickly.

 

Recently I read an article By Michael S. Clouse called "THE WARM MARKET

SECRET: ASK SIX PEOPLE FOR HELP"

 

When I read it reminded me of the SAME technique that worked so well for me in my business and I knew I had to share it with you.

 

Basically, Network Marketing is finding people to sponsor, sponsoring the people you find, and teaching those you involve to do the same.

 "The Warm Market Secret is to Ask Six People For Help" and everyone knows six people!

The interesting part is, that every one of those six knows six more you've never met. In turn, they know six more that those six have never met, and on it goes...until you are connected with thousands of prospects..

   

Try this right now!

Go grab a sheet of paper, a pen,

  

These people can be anyone you know, and this is important,

they must be contacts that you have NOT spoken to about your

business. Write down six names...

That's right just six!

   

I�m sure you can think of more than 6 names, but stop writing and let�s go to step 2.

 

Ok, now pick one name; guess who they know that may be one of your potential

prospects. If you can�t think of a specific name that they know everybody knows a

dentist, doctor, minister, etc.

 

 Ok, now do you think that they might now someone? You see how this works?

 

 

If you do not know what to say on the phone (and to be honest this comes easier to some

people than others) but it is easy to get some help on your phone techniques because

every Thursday my friend John Meatte gives a coaching call that will really help. Same

time, same phone number and conf code you used for tonight.

 

In the mean time let me give you a sample phone script that I use.

 

You: Dialing the first number. It�s Dave.

 

You: Hello Dave, Let me tell you why I'm calling... I've

recently hooked up with an international health and nutrition company located in the

United States. Dave, this is probably not for you, but you might know the types of people we're looking for, and I was hoping you could help me out?

 

Dave: Well tell me a little about it�

 

You: It's a health and nutrition company that has very effective nutritional products.

 

Dave, this is probably not for you, but you might know the types of people we're looking for, and I was hoping you could help me out?

You: Again, this is probably not for you, but I'd like you to take a look at some information on our company so that you're familiar with what it is we do. And based upon that, I'd like to see if you might know the type of person we're looking for...

You: Dave, before you put your reputation on the line and recommend anyone, again I would like you to get a better  feel for what it is we do. I can get some information to you in a number of ways...

 

So based on what Dave says; send him to your website, print something out, stop by his house with some of your products as tasting samples, just do whatever is appropriate.

 

This approach works well because it eliminates the possibility of personal rejection. Anybody can do 6 calls, six requests  for help, and six new exposures to your business. Now the POWER of this technique  is in actually FOLLOWING THROUGH and getting them involved, or having them give you six more names to contact...those they believe might be interested.

 

 

 Either way you win! Another six calls, another six requests

for help, another six exposures to your business. And on and

on it goes...

 

 

 

Your six contacts that agree to talk to you will fall into one of 3 categories. First, they'll take a good look, like what  they see, and decide to get involved with you in the business.  

Second, they may become your customers, Third, they may agree to give you referrals. How you follow-up on those referrals is critical. Most importantly, This Warm Market technique IS DUPLICATABLE.

Make sure you follow up with your existing MLM downline and teach them this simple method and follow up with them!  

All my Best

Mireya

Email: [email protected]

 Mireya Melendez is a network marketer with over 15+ of experience. She works as an University Instructor teaching Information Science courses  and at the same time holding a successful online business.  She holds a BS in Science and a MS in Information Systems Security.  Her background in technology had positioned her to understand the new trends in online marketing and social media. You can reach her at [email protected]

 

By the way, Michael Clouse, is the former Editor-in Chief of "Upline" Magazine. Michael is a University of Illinois at Chicago Certified Network Marketing Professional.   Michael teaches empowerment for entrepreneurs. He is the author  of several books including: "Future Choice", "Seven Prospecting  Secrets" and "Building Your Empire".

  

If you are going to model someone, model someone who is already successful   in what you are trying to accomplish.