6 Effective Traffic Generation Methods

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Posted on: 19th Aug 2014

Business success relies totally on traffic, conversions and sales. The more traffic that a business receives daily, the more customer sign-ups it is likely to acquire. However, the best type of traffic is targeted traffic. No one succeeds by simply purchasing generic leads. Advertisers must use the most effective techniques for generating the best and the most loyal customer-base. There are currently six very simple traffic generation methods you can start using today; and they are all free to low cost. This article will examine all of them.

1. Safelists
Safelists are a great source of free and paid advertising. Advertisers sign up and agree to receive email ads from each other in exchange for sending them spam free. Thousands of ads are sent and received each day by all of the members. Therefore, users are always advised to sign up using two different email accounts other than their main account. All safelists require that users use a free Gmail account. Any other email service is prohibited. There are literally thousands of safelists on the market. However, most of them are worthless and produce extremely poor results. Safelists should primarily be used to build an email list allowing for latter sales on the backend. It is best to focus on five to ten solid credit-based safelists, and post to them as often as possible.

2. Traffic Exchanges
Traffic exchanges are one of the most misunderstood traffic sources out there. First off, all we know exactly why people are using traffic exchanges. The traffic is very targeted for ads concerning money-making programs, free online traffic options, business opportunities, or a combination of all three. Like safelists, traffic exchanges should primarily be used to build an email list allowing for sales on the backend. There are thousands of exchanges out there, but very few of them are actually worth using. It is best to focus on five to ten of the biggest and most responsive traffic exchanges.

3. Text Ad Exchanges
Text Ad Exchanges are double opt-in advertising membership programs where, upon joining, members agree to receive email messages from other members in exchange for sending their own messages to these same members. Text Ad Exchanges (or TAEs) are the newest form of online advertising. However, they share many of the same principles and methods used in Safelists and Traffic Exchanges. Also, TAEs offer a much more diversified ad formats than Safelist, Traffic Exchanges and other forms of advertising. This makes them a resource that every online market entrepreneur should be using daily.

4. Viral List Builders
Viral list builders are downline memberships that all of the users are responsible for building own their own. Unlike safelists, users cannot mail to all of the members in viral list builders. The downside to this is that members send fewer emails. However, the upside is that recipients are much more likely to use their primary email address, which means better conversions and more sales. Another downside is that everyone has to build their own downline that they can mail to. However, most good viral list builders provide upgrades options, which allows member to mail thousands of others without having their own list. Some viral list builders are credit-based; making them a combination of viral list builders and safelists. To receive the greatest benefit, advertisers are advised to join a few of the better viral list building programs and upgrade in them. Then, they should send emails as often as possible. This builds a sizable list very quickly and efficiently.

5. Signature Links
There are two types of signature links. They are email signatures and forum signatures. Email signatures are a great source for online marketing. As most email programs allow users to automatically set up a signature link, they can add a couple of lines of catchy text, and then link it to their capture page or squeeze page. Once it�s set up, the advertising is essentially automatic and reflexive. Each time an email is sent, the signature link accompanies it, which can result in abundant traffic. Forum signatures can be one of the most effective forms of advertising generating highly targeted traffic. Users can simply add a line or two of text in the signature section of the forum, and then link it to a capture page or squeeze page. However, most forums require that new users participate in forum discussions for a certain period of time before they can post signatures. Therefore, it is important to first read the forum terms of service or use before beginning.

6. Online Classified Ad Services
Classified advertising is the oldest, the most common, and the most publicly widespread form of advertising in the world. It is a service that is generally offered in newspapers, magazines, and other periodicals. Over the years, classified advertising has built a very strong presence online, and many popular local newspapers now offer both offline and online advertising services. Some services are free with the option of a fee-based upgrade while others are strictly fee-based. While you can get decent traffic using the free online classified ad services, the best traffic usually comes from the fee-based services.

Conclusion
These are the main traffic generation methods that are simple and straightforward, and that you can start using today. Spend time educating yourself on how each method works and use them regularly. Avoid the overkill effort of advertising in too many of each traffic source at once. Instead, advertise in just of few of each one. Practice, learn, and grow your traffic, conversions, and sales.

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